How Can I Tell What Platform a Website Is Built On: A Journey Through Digital Footprints and Whimsical Wonders

How Can I Tell What Platform a Website Is Built On: A Journey Through Digital Footprints and Whimsical Wonders

Determining the platform a website is built on can feel like solving a digital mystery. Whether you’re a curious developer, a marketer analyzing competitors, or just someone fascinated by the web’s inner workings, uncovering this information can be both enlightening and entertaining. Let’s dive into the various methods and tools you can use to identify a website’s platform, while also exploring some whimsical and unexpected connections to this topic.


1. Inspect the Source Code

One of the most straightforward ways to identify a website’s platform is by inspecting its source code. Right-click on any webpage and select “View Page Source” (or use Ctrl+U). Look for telltale signs in the code, such as:

  • Meta tags: Platforms like WordPress often include meta tags like <meta name="generator" content="WordPress">.
  • File paths: URLs containing /wp-content/ or /wp-admin/ are strong indicators of WordPress.
  • JavaScript and CSS references: Frameworks like React or Angular may leave traces in the code.

2. Use Online Tools

Several online tools can help you identify a website’s platform effortlessly:

  • BuiltWith: This tool provides detailed information about the technologies used on a website, including the CMS, hosting provider, and even analytics tools.
  • Wappalyzer: A browser extension that reveals the tech stack of any website you visit.
  • WhatCMS: A simple tool that focuses specifically on identifying the CMS a website is built on.

Many websites proudly display their platform in the footer. For example, you might see phrases like “Powered by Shopify” or “Built with Wix.” While not all websites do this, it’s a quick and easy way to gather clues.


4. Analyze the URL Structure

The structure of a website’s URLs can reveal its platform. For instance:

  • WordPress sites often have URLs like example.com/category/post-title.
  • Shopify URLs typically include /products/ or /collections/.
  • Custom-built sites might have unique or less standardized URL patterns.

5. Look for Platform-Specific Features

Each platform has its own set of features and design elements. For example:

  • WordPress: Look for a blog section, comment forms, or plugins like Yoast SEO.
  • Shopify: E-commerce sites with product pages, shopping carts, and payment gateways are often built on Shopify.
  • Squarespace: Sites with sleek, modern designs and built-in templates are likely Squarespace creations.

6. Examine the Cookies

Cookies can sometimes reveal the platform a website is built on. For example, WordPress sites often set cookies like wp-settings- or wordpress_logged_in_.


7. Check the Server Response Headers

Using browser developer tools (F12), navigate to the “Network” tab and inspect the server response headers. Look for headers like X-Powered-By or Server, which might disclose the platform or server software.


8. Ask the Website Owner

If all else fails, you can always reach out to the website owner or administrator. Most people are happy to share this information, especially if you frame your inquiry as a compliment to their site’s design or functionality.


Whimsical Connections: The Art of Digital Sleuthing

While identifying a website’s platform is a technical endeavor, it also invites us to ponder the broader implications of digital footprints. Just as a detective pieces together clues to solve a mystery, we can use these methods to uncover the hidden stories behind websites. Perhaps the platform a site is built on reflects its creator’s personality—WordPress for the meticulous blogger, Shopify for the ambitious entrepreneur, or Squarespace for the minimalist artist.

Moreover, this process reminds us of the interconnectedness of the digital world. Every website is a mosaic of technologies, each contributing to the overall experience. By understanding these building blocks, we gain a deeper appreciation for the creativity and ingenuity that go into web development.


Q1: Can I identify a website’s platform if it uses a custom CMS? A: Custom CMS platforms can be harder to identify, but you can still look for unique file paths, custom scripts, or contact the website owner for confirmation.

Q2: Are there any mobile apps for identifying website platforms? A: Yes, tools like Wappalyzer and BuiltWith offer mobile-friendly versions or apps that allow you to analyze websites on the go.

Q3: Why do some websites hide their platform information? A: Some websites hide their platform details for security reasons or to maintain a competitive edge. Others might simply prefer a minimalist design without unnecessary credits.

Q4: Can I use these methods to identify platforms for local or offline websites? A: These methods primarily work for live websites. For offline or local sites, you’d need access to the source files or server configurations.

Q5: Is it ethical to identify a website’s platform without permission? A: Generally, yes, as long as you’re not using the information for malicious purposes. Most website owners expect their platform to be identifiable through public tools and methods.